June 8, 2022

Southwest Invasion | SXSW Sets

Bands & Concerts

Southwest Invasion was my first time photographing some bigger names in the music industry, and it was also my first time applying for a press pass to shoot a concert. The reason I wanted to cover this event was because I had just started listening to a band named Melt and saw they were coming through. When I got to the venue and looked at the lineup, I got even more excited. Jared and the Mill? Check! In the Valley Below? Check! I ended up loving so many of the artists that I still have their music in my playlist and listen to it constantly.


It was such a fun way to get my feet wet in concert photography, and I am so grateful for the experience. The energy, the music, and the atmosphere were all incredible.


If you’re planning an event and need someone to capture all the action, book a session with The Vinyl Lens. Let’s create some amazing memories together!


Who: Cape Francis, Danny Fishman, In the Valley Below, Jared and the Mill, Jukebox the Ghost, Lola Marsh, Magic Bronson, Melt, Striking Matches

When: March 16th, 2018

Where: Whole Foods (Downtown), Austin, TX